2008 Radio Campaign
VDTM utilizes radio broadcast during the summer and fall media campaigns in primary markets and in the Department’s in-state resident awareness campaign. Promotions are broadcast through a variety of programing. The Department purchases families of radio stations in primary markets that cover a broad variety of programming.

Summer
In State - Weekends
60sec - Weekend 1
60 sec -Weekend 2
60sec - Weekend 3
60 sec -Weekend 4

Summer
Out of State - Perspective
60sec - Get Moving
60 sec - So Much to Do
60sec - Traffic
60 sec - TV

Fall
Out of State
60sec - By the Numbers