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Marketing Vermont

Learn more about how the Deparment of Tourism and Marketing promotes Vermont, from the latest additions to the State's website to the newest seasonal marketing campaigns.

We'll be updating this site with important information in these arenas, as well as public relations initiatives and the latest in the international market.

Vermont Travel Planner
Are you listed in The Vermont Travel Planner? Our online vacation planning tool featuring the largest searchable database of Vermont lodging, dining, events, attractions, recreation, and shopping is searched hundreds of thousands of times each month. You don't want to miss out on potential business. Click a category above and check to see if you are listed or go to the business entry page to add your business.
Vermont Visitors Can Build Itineraries
The Vermont Travel Planner, already the most complete database of where to go, what to do and what to see in Vermont is now even better! Now, AS visitors choose their lodging, dining, etc. they can add it to an itinerary to be printed out or saved for later. The new tool also includes a powerful mapping and routing feature. Click here to to find out more.
Marketing Through Trade Shows and Special Events
Regionally and around the world, the Vermont Department of Tourism and Marketing (VDTM) promotes our state through special events and trade shows. To find out the shows and audiences see the FY '08 Schedule.
Winter Media Campaign

The Vermont Department of Tourism and Marketing's (VDTM's) winter media campaign centered on broadcast media. Our Fresh Vermont ads let winter visitors know about the latest snowfalls. These spots centered on the winter fun that could be had in Vermont both on and off the slopes. These ads were run in partnership with the Vermont Ski Areas Association.

Postcards, Screensavers & Wallpapers
Now you can send a postcard from Vermont, get a screen saver for your computer, or a Vermont scene for your desktop.

Marketing Vermont
 VermontVacation.com
Overview
 Advertising
 Public Relations
 International Market


Marketing Tips

Develop a Look. Look at other marketing materials. Know what you like and what you don't. Then create a distinctive look that tells your story while also setting you apart from the crowd.
> More Tips



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